Welcome.
I design experiences that make complexity feel effortless. More than six years of research, strategy and design, always in service of the person on the other side of the screen.
Stephanie Raaphorst
Selected Works
Discover curated works that inspire and deliver impact, showcasing creativity, functionality, and design excellence.
Selected Works
Discover curated works that inspire and deliver impact, showcasing creativity, functionality, and design excellence.
Redefining an underperforming online journey to match the luxurious in-store experience of a premium Dutch bed and mattress brand.
Earning Trust in a Digital Showroom
Jun 30, 2025
Redefining an underperforming online journey to match the luxurious in-store experience of a premium Dutch bed and mattress brand.
Earning Trust in a Digital Showroom
Jun 30, 2025
Building a data-driven UX framework that gave a premium cycling brand a measurable, evidence-based foundation for every website improvement.
From Gut Feel to Grounded in Truth
Dec 10, 2025
Building a data-driven UX framework that gave a premium cycling brand a measurable, evidence-based foundation for every website improvement.
From Gut Feel to Grounded in Truth
Dec 10, 2025
A mixed-method research project that redirected a major electronics brand's sub-brand launch toward an entirely new target audience.
Clarity Over Confirmation
Aug 30, 2024
A mixed-method research project that redirected a major electronics brand's sub-brand launch toward an entirely new target audience.
Clarity Over Confirmation
Aug 30, 2024
Redesigning a highly personalised B2B eCommerce platform to deliver a consistent, scalable experience across a diverse and complex user base.
Personalisation at Scale
Feb 20, 2025
Redesigning a highly personalised B2B eCommerce platform to deliver a consistent, scalable experience across a diverse and complex user base.
Personalisation at Scale
Feb 20, 2025
What I Do
I offer research, strategy and design, because good experiences don't just happen, they start with the right insight.
What I Do
I offer research, strategy and design, because good experiences don't just happen, they start with the right insight.
UX Research
Grounding every project in evidence, combining qualitative and quantitative methods to uncover what users actually need, not just what they say they want.
01
UX Research
Grounding every project in evidence, combining qualitative and quantitative methods to uncover what users actually need, not just what they say they want.
01
UX Research
Grounding every project in evidence, combining qualitative and quantitative methods to uncover what users actually need, not just what they say they want.
01
UX Strategy
Connecting research to roadmaps, building frameworks that help product teams prioritise confidently and measure what actually matters.
02
UX Strategy
Connecting research to roadmaps, building frameworks that help product teams prioritise confidently and measure what actually matters.
02
UX Strategy
Connecting research to roadmaps, building frameworks that help product teams prioritise confidently and measure what actually matters.
02
Design Leadership
Working at the intersection of business thinking and design execution, translating briefs and organisational goals into experiences that serve both the product and the people using it.
03
Design Leadership
Working at the intersection of business thinking and design execution, translating briefs and organisational goals into experiences that serve both the product and the people using it.
03
Design Leadership
Working at the intersection of business thinking and design execution, translating briefs and organisational goals into experiences that serve both the product and the people using it.
03
Human-Centered Design
Putting the person using the product first. Intuitive, inclusive and considered design is not a feature, it is the foundation.
04
Human-Centered Design
Putting the person using the product first. Intuitive, inclusive and considered design is not a feature, it is the foundation.
04
Human-Centered Design
Putting the person using the product first. Intuitive, inclusive and considered design is not a feature, it is the foundation.
04
About Me
About Me
Stephanie Raaphorst
There is a moment most designers can pinpoint, the one where the world stops looking the way it did before. Suddenly everything has a story behind it, a context, a decision, a reason it exists the way it does. Once you see it, you can't unsee it. That curiosity is what drives everything I do.
I specialise in turning complexity into clarity, working at the intersection of research, strategy and human-centered design to build experiences that users genuinely trust.
UX Designer
Youwe
2024 - Present
Senior Design Consultant
Synechron
2020-2023
Junior Strategist
0to9 Creative Agency
2019
MSc Strategic Product Design
TU Delft
2016-2019
UX Designer
Youwe
2024 - Present
Senior Design Consultant
Synechron
2020-2023
Junior Strategist
0to9 Creative Agency
2019
MSc Strategic Product Design
TU Delft
2016-2019
What People Say
Design is a team effort. These are a few perspectives from the people I've had the pleasure of working with.
What People Say
Design is a team effort. These are a few perspectives from the people I've had the pleasure of working with.
A joy to work with. She brings positive energy and calm to the workplace and has an eye for detail and thinking a few steps ahead.
Niels Caszo
Digital Lead, Synechron
Down to earth en makkelijk in de omgang. Ze is eerlijk over zoals ze het ziet, en dat zorgt er wederzijds voor dat er een vrije ruimte ontstaat waar alles gezegd kan worden.
Joëlle Voogt
UX/UI Designer, Youwe
Stephanie has a solid foundation, strong communication skills, and clear ownership in specific domains.
Patrick Hessels
Design Director, Youwe
A joy to work with. She brings positive energy and calm to the workplace and has an eye for detail and thinking a few steps ahead.
Niels Caszo
Digital Lead, Synechron
Down to earth en makkelijk in de omgang. Ze is eerlijk over zoals ze het ziet, en dat zorgt er wederzijds voor dat er een vrije ruimte ontstaat waar alles gezegd kan worden.
Joëlle Voogt
UX/UI Designer, Youwe
Stephanie has a solid foundation, strong communication skills, and clear ownership in specific domains.
Patrick Hessels
Design Director, Youwe
A joy to work with. She brings positive energy and calm to the workplace and has an eye for detail and thinking a few steps ahead.
Niels Caszo
Digital Lead, Synechron
Down to earth en makkelijk in de omgang. Ze is eerlijk over zoals ze het ziet, en dat zorgt er wederzijds voor dat er een vrije ruimte ontstaat waar alles gezegd kan worden.
Joëlle Voogt
UX/UI Designer, Youwe
Stephanie has a solid foundation, strong communication skills, and clear ownership in specific domains.
Patrick Hessels
Design Director, Youwe